John Bashaw
PROJECT OVERVIEW
John Bashaw, a recently retired environmental lawyer, was seeking a break from his newly acquired hobbies to assist local businesses.
He approached me with a logo already in hand but needed a platform to connect with potential clients. Together, we developed a website featuring carefully crafted content designed to educate and inform those interested in his services.
John Bashaw is a real client
SERVICES
Website Design
The Challenge
The challenge was to design a website that not only reflected his professional experience and trustworthiness but also resonated with his target audience. This required crafting a visual identity tailored to the legal industry while maintaining accessibility and professionalism, ensuring the site was user-friendly and aligned with John’s goals for client engagement.
The Solution
We developed a design strategy that included a tailored color palette, professional fonts, and a user-friendly wireframe. The layout and content were structured to guide visitors intuitively while ensuring the messaging aligned with John’s expertise and resonated with his target audience.
The Takeaway
This project highlighted the importance of balancing professional aesthetics with user-centric functionality. Crafting a site for a niche audience required in-depth research and thoughtful execution to align visuals and content with the client’s brand and goals. The end result was a polished, effective website that empowered John Bashaw to connect confidently with his private clients and establish his practice's presence online.